Bezeq and YES to Pilot Interactive TV Services over ADSL using Orca Interactive??¿½?¿½s IPTV Solution

Bezeq and YES to Pilot Interactive TV Services over ADSL using Orca Interactive??¿½?¿½s IPTV Solution

Announcement follows groundbreaking decision by Israeli Ministry of Communication granting YES the license for a pilot to broadcast TV over Bezeq??¿½?¿½s ADSL networks

January 8, 2004
 
 

RA’ANANA, ISRAEL, January 8, 2004 - Orca Interactive, an Emblaze Group company (LSE: BLZ) and global market leader in developing applications for interactive TV services, recently announced the licensing of Orca’s RiGHTv software solutions (RiGHTv™ XVOD, RiGHTv™ XBIP and RiGHTv™ Core) to Bezeq, Israel's national telecommunications provider and YES, the Israeli Satellite TV company, for the deployment of interactive TV services pilot in Israel. These services will include live TV channels and VOD (Video On-Demand) delivered over Bezeq’s ADSL network. The launch, which is the first IP streaming deployment in Israel, is scheduled for January 2004 in greater Tel Aviv area.

Subscribers will now be able to watch TV through an ADSL connection with unlimited access to all regular scheduled programs. In addition, users will be offered video on demand services for a “Blockbuster like” feel in their own home. Trick Play capabilities (pause, rewind, fast forward etc.) are offered for VOD and TV series. Subscribers will be able to enjoy browsing the Internet directly from their Television sets and have access to interactive games, which they can play with other players using the same service. Using a TV cam will enable users to videoconference one another from the comfort of their own living room, expanding communication experience with family and friends.

Orca’s RiGHTv applications are highly scalable solutions that facilitate the deployment of complete commercial iTV services. RiGHTv XVOD allows operators to supply subscribers with video content on demand and to incorporate advertisements and t-commerce features in an interactive TV service. RiGHTv XBIP allows operators to create and manage live TV and NVOD channels over broadband networks.

Orca’s platform is Telco-grade to ensure service high-availability and cost-effective scalability. The platform also supports multi-device service delivery to enable heterogeneous environments of set-top boxes as well as convergence by exposing some services to the PC and wireless devices.

Haggai Barel, CEO Orca Interactive, said: “YES is a very innovative company at the forefront of launching iTV services in Israel. Its vision to provide an exciting range of interactive services, using the Orca solution, utilizes to the maximum our extensive expertise in the market. Our technology will enable YES subscribers to enjoy video-on-demand, videoconferencing and interactive games for the first time. Today’s announcement is a further endorsement of our leadership in the market, providing iTV solutions as part of operator’s “triple play” strategy.”

# # #

Enquiries:

Emblaze
Haggai Barel
+972 9 7699700
Doron Cohen
+972 9 7699831
Hagit Gal
+972 9 7699339

Brunswick
Harry Chathli, Craig Breheny, Chi Lo
+44 207 404 5959

Notes to Editors

About YES Satellite Services

YES Satellite Television is leading a new revolution in the entertainment world in Israel that is changing the multi-channel viewing habits of Israelis. YES is offering a large quality selection of relevant channels to meet a variety of tastes and has introduced a new standard of high quality audio and video broadcasts that have never been seen before in Israel. For the first time ever, Israeli subscribers are able to choose their viewing packages and pay according to what they choose. YES launched its broadcasting in July 2000.

About Bezeq

Bezeq is Israel's national telecommunications provider. Established in 1984, the company has led Israel into a new era of communications based on the most advanced technologies and services.

Bezeq serves all over the state’s population, with revenues exceeding $ 2.1 billion. The corporation supports more than 3 million analogue voice subscribers, and over 200,000 digital voice, video and data communication customers.

Bezeq is a semi-private corporation (54 % of its share capital is owned by the government of the state of Israel. The company is on the verge of privatization).

About Orca Interactive

Orca Interactive, a member of the Emblaze Group (LSE: BLZ), is a leading provider of middleware solution to enable xDSL and FTTx operators to offer enhanced entertainment services such as broadcast TV, video-on-demand and interactive services. Our applications deliver compelling and differentiated services to maximize the revenue stream of the operators. Orca’s user-friendly, end-to-end applications enable delivery and management of VOD, TV channels, EPG, NVOD, Pay-Per-View and e-commerce for related merchandise.

Orca Interactive has formed strategic partnerships with BitBand, GooMe, ECI, HP, Kasenna, Kreatel, Microsoft, nCUBE, NDS, Nokia, Optibase, Pace, Samsung and more. www.orcainteractive.com

The Emblaze Group (Emblaze LTD)

The Emblaze group of companies shares a common vision to lead the market transformation to rich media personal communication.

The group consists of four companies: Emblaze Systems, a leading provider of media centric end-to-end solutions for wireless multimedia; Orca Interactive, a global market leader in the development of highly scalable solutions for commercial iTV services; Emblaze Semiconductor, a fabless IC company specializing in highly integrated digital multimedia chips for telecommunication, consumer and security markets; and AlphaCell a wireless rich media smart phone design house

Emblaze Ltd is a global company with offices in Europe, America, Asia Pacific and the Middle East. www.emblaze.com

 

Orca Signs $1.5 Million License Deal with FiberCity to Launch Broadband-TV Services in Philippines

Orca Signs $1.5 Million License Deal with FiberCity to Launch Broadband-TV Services in Philippines

FiberCity will offer iTV services to residential users via Fiber-to-the-Home, as well as TV broadcasting and VOD services to Hotels across metro Manila

January 14, 2004
 
 

RA’ANANA, ISRAEL, January 14, 2004 - Orca Interactive, an Emblaze Group company (LSE: BLZ) and global market leader in developing applications for Broadband-TV services, today announced the signing of an agreement to license Orca’s RiGHTv software solutions (RiGHTv™ XVOD, RiGHTv™ XBIP and RiGHTv™ Core) to FiberCity, the leading IP solution provider in the Philippines, for $1.5 million to deploy commercial interactive TV services in the Philippines. These services will include live TV channels and VOD (Video On-Demand) delivered over FiberCity’s FTTH network. The commercial launch is scheduled for July 2004 in metro Manila and will eventually cover all major cities throughout the country.

Subscribers will now be able to watch TV through an IP connection over Fiber with unlimited access to all regular scheduled programs. Users will also benefit from VOD services for a “Blockbuster like” feel in their own home. Trick Play capabilities (pause, rewind, fast forward etc.) are offered for VOD and TV series, as well as your own Personal Video Recording (PVR) service to record live programs. Subscribers will be able to browse the Internet directly from their television sets and have access to interactive games, which they can play with other players using the same service. A TV cam will enable users to videoconference one another from the comfort of their own living room, expanding communication experience with family and friends.

FiberCity is the fastest growing IP solutions provider in the Philippines. It is the first company to offer IP services via fiber optic cables from its metropolitan backbone up to the very last mile. FiberCity’s facilities are connected to most business, commercial and residential buildings in the major CBD’s, as well as to hotels and industrial areas and will

soon hit the homes in the major subdivisions in the country. Its network is fully protected with gigabit capacities coupled with the best technologies in the world thus being able to provide unlimited content with the click of a button.

Orca’s RiGHTv applications are highly scalable solutions that facilitate the deployment of complete commercial iTV services. RiGHTv XVOD allows operators to supply subscribers with video content on demand and to incorporate advertisements and t-commerce features in an interactive TV service. RiGHTv XBIP allows operators to create and manage live TV and NVOD channels over broadband networks.

Orca’s platform is Telco-grade to ensure service high-availability and cost-effective scalability. The platform also supports multi-device service delivery to enable heterogeneous environments of set-top boxes as well as convergence by exposing some services to the PC and wireless devices.

“After extensive analysis and testing of various iTV solutions and vendors, we concluded that Orca Interactive has, by far, the most superior technology for broadband-TV services such as VOD and live TV channels over IP networks.” Said Dorothy Tanedo Jao, CEO FiberCity, “We are very enthusiastic to launch the first ever iTV service over Fiber in the Philippines, initially in metro Manila and thereafter, throughout the country.”

“We are pleased to have been chosen by FiberCity to launch iTV services and consider them to be a very important account in the Far East,” said Haggai Barel, CEO Orca Interactive. “Orca is continuing to strengthen its position as global market leader in the development of applications for Broadband-TV services. 2004 will indeed signify a considerable ‘ramp-up’ in business for us.”

About FiberCity

FiberCity is a company that provides metropolitan-wide fiber optic facilities for business, residential and commercial buildings, hotels, industrial companies and residential subdivisions to allow delivery of high quality broadband services to end-users. We provide fiber optic cables into the buildings and up to the offices of tenants to generate the fast and reliable means of delivering ICT services – latest technologies including Broadband, up to 100mbps lease line connectivity, data communications, and a host of other applications.

FiberCity’s fiber optic network is a fully protected (underground) and fully redundant facility that has gigabit capabilities.

About Orca Interactive

Orca Interactive, a member of the Emblaze Group (LSE: BLZ), is a leading provider of middleware solution to enable xDSL and FTTx operators to offer enhanced entertainment services such as broadcast TV, video-on-demand and interactive services. Our applications deliver compelling and differentiated services to maximize the revenue stream of the operators. Orca’s user-friendly, end-to-end applications enable delivery and management of VOD, TV channels, EPG, NVOD, Pay-Per-View and e-commerce for related merchandise.

Orca Interactive has formed strategic partnerships with BitBand, GooMe, ECI, HP, Kasenna, Kreatel, Microsoft, nCUBE, NDS, Nokia, Optibase, Pace, Samsung and more. www.orcainteractive.com

The Emblaze Group (Emblaze LTD)

The Emblaze group of companies shares a common vision to lead the market transformation to rich media personal communication.

The group consists of four companies: Emblaze Systems, a leading provider of media centric end-to-end solutions for wireless multimedia; Orca Interactive, a global market leader in the development of highly scalable solutions for commercial iTV services; Emblaze Semiconductor, a fabless IC company specializing in highly integrated digital multimedia chips for telecommunication, consumer and security markets; and AlphaCell a wireless rich media smart phone design house. Emblaze Ltd is a global company with offices in Europe, America, Asia Pacific and the Middle East. www.emblaze.com

# # #

Press contacts:

Jennifer Hicks
INK Communications & Design
206-664-0379 ext. 2
This email address is being protected from spambots. You need JavaScript enabled to view it.

Dorothy Tanedo Jao
FiberCity
+632 687 2849
This email address is being protected from spambots. You need JavaScript enabled to view it.

 

Orca and Widevine Provide Secure, End-To-End TV Over IP in Taiwan for One of the World?€™s Largest Multimedia On Demand Deployments

Orca and Widevine Provide Secure, End-To-End TV Over IP in Taiwan for One of the World?€™s Largest Multimedia On Demand Deployments

Deployment with Chunghwa Telecom demonstrates how to safeguard premium content, which will increase subscriber base and revenues

May 4, 2004
 
 

RA’ANANA, Israel and SEATTLE – May 4, 2004 – Orca Interactive, a member of the Emblaze Group (LSE: BLZ) and a global market leader in developing applications for broadband TV, and Widevine Technologies, the largest provider of content security solutions to the video over IP market and inventor of the Virtual SmartCard™, today announced that their integrated technologies are providing secure TV over IP in one of the world’s largest Multimedia on Demand (MOD) deployments for Taiwan’s Chunghwa Telecom.

As part of Chunghwa Telecom’s MOD deployment, Widevine’s Cypher™ Suite optimized security solution for Interactive TV (iTV) systems is integrated with Orca’s RiGHTv™ broadband TV middleware for the delivery and management of Video on Demand (VOD) to enable secure delivery of premium content and to protect it from theft by hackers. This allows Chunghwa to expand into new areas and increase revenues by quickly increasing the number of subscribers.

“Our MOD deployment is fast growing and on its way to becoming the largest in the world,” said Dr. Chain-Chin Yen, director of MOD, Chunghwa Telecom. “With the secure solution offered by Orca and Widevine, we are able to negotiate with the studios to offer the programs and premium content that will greatly expand our subscriber base and position Chunghwa as a major competitor of Taiwan’s cable television operators.”

Chunghwa Telecom operates both domestic and international telecom services in Taiwan. With around three million ADSL subscribers, the company is ideally positioned to offer MOD services including VOD, Near VOD (NVOD) and Karaoke-on-Demand. Service rollout to customers in northern Taiwan began earlier this month with 100,000 subscribers expected in the first year and one million in three years.

“Release windows are a major stumbling block in the success of VOD deployments,” said John Hoskins, senior vice president marketing and sales, Widevine Technologies. “Widevine and Orca are addressing these issues with our Cypher technology that safeguards premium content, thereby relaxing Hollywood release windows and increasing adoption of VOD by subscribers.”

“We are delighted to work with Widevine in integrating their security solutions into our leading broadband TV software solution, RiGHTv, to provide one of the few TV over IP deployments with security,” said Yosi Glick, vice president of marketing and business development, Orca Interactive. “We look forward to additional opportunities for commercial deployments to generate significant average revenue per user (ARPU) for our customers.”

About Orca Interactive

Orca Interactive, a member of the Emblaze Group (LSE: BLZ), is a leading provider of middleware solutions to enable xDSL and FTTx operators to offer enhanced entertainment services such as broadcast TV, video-on-demand and interactive services. Our applications deliver compelling and differentiated services to maximize the revenue stream of the operators. Orca’s user-friendly, end-to-end applications enable delivery and management of VOD, TV channels, EPG, NVOD, Pay-Per-View and e-commerce for related merchandise.

Orca Interactive has formed strategic partnerships with BitBand, GooMe, ECI, HP, Kasenna, Kreatel, Microsoft, nCUBE, NDS, Nokia, Optibase, Pace, Samsung and more. Please visit www.orcainteractive.com for more information.

About The Emblaze Group (Emblaze LTD)

The Emblaze group of companies shares a common vision to lead the market transformation to rich media personal communication.

The group consists of four companies: Emblaze Systems, a leading provider of media centric end-to-end solutions for wireless multimedia; Orca Interactive, a global market leader in the development of highly scalable solutions for commercial iTV services; Emblaze Semiconductor, a fabless IC company specializing in highly integrated digital multimedia chips for telecommunication, consumer and security markets; and Emblaze Mobile, a wireless rich media smart phone design house

Emblaze Ltd is a global company with offices in Europe, America, Asia Pacific and the Middle East. For more information, please visit www.emblaze.com.

About Widevine Technologies, Inc.

Widevine supplies a comprehensive suite of conditional access and digital rights enforcement products to Telco, Cable, and Satellite Operators enabling the deployment of Interactive Television services such as Digital Broadcast, VOD and PVR.

Widevine ensures that the content that is watched is paid for and that it is only used for its intended purpose. Widevine’s products secure video services (VOD, digital broadcast channels, etc.) over cable, satellite, xDSL (Telco), and Fiber optic networks. Comprised of world-class engineers and experts in security and encryption, and headquartered in Seattle, Widevine is the inventor of the Virtual SmartCard, a cost-effective method of securing high value content, including that produced by Hollywood. Widevine has one patent issued and 22 pending.

Widevine offers the Cypher™ Suite and implementation services enabling the operator to obtain premium On-Demand titles. Cypher Suite contains Patent pending technologies for VOD (Cypher VOD™), digital broadcast (Cypher Broadcast™), conditional access/digital rights management (Cypher CA™) and Digital Copy Protection™ (Cypher DCP™). For more information see Widevine Technologies at www.widevine.com.

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Press contacts:

Yosi Glick
Orca Interactive
+972-9-7699425
This email address is being protected from spambots. You need JavaScript enabled to view it.

John Hoskins
Widevine Technologies Inc.
+1-206-254-3165
This email address is being protected from spambots. You need JavaScript enabled to view it.

 

Orca Interactive Announces Benchmark Results for Broadband-TV on the Newly Released RiGHTv(tm) 3.5

Orca Interactive Announces Benchmark Results for Broadband-TV on the Newly Released RiGHTv(tm) 3.5

Record Breaking Results Achieved Running on Oracle Technology

January 21, 2004
 
 

RA’ANANA, Israel – 21 January 2004 – Orca Interactive, a member of the Emblaze Group (LSE: BLZ) and global market leader in developing applications for broadband TV, today announced that it achieved record-breaking benchmark results while testing 100,000 subscribers accessing Orca’s RiGHTv 3.5 on Oracle platform.

RiGHTv™ applications software solutions include RiGHTv™ XVOD for VOD extended with advertisements and related T-Commerce features and RiGHTv™ XBIP for Broadband TV extended with EPG (electronic program guide). RiGHTv 3.5 is Orca’s newly released product version. This version features a superior Runtime Engine, optimized to provide superb scalability, performance and security for Broadband-TV applications.

The benchmark was performed on the RiGHTv 3.5 High Availability Platform, which is a no-single-point-of-failure platform that accommodates the rigorous requirements of Telcos. The platform is based on best-of-breed components and provides high availability, integrated management and outstanding multi-tier security. In addition, the platform is designed to grow along with the subscriber base, and enables the transparent addition of low-cost components as the system grows.

The benchmark simulated an active subscriber-base of 100,000 subscribers using television services in addition to advanced interactive services such as VOD. The subscribers were divided into five profiles:

  • The “TV Zapper” – a digital television watcher who changes channels frequently and uses the info bar extensively;
  • The “TV Watcher” – a digital television subscriber who performs an intensive search in the EPG and then selects a program;
  • The “Movie Browser” – a subscriber who extensively browses VOD movie information and trailers, but does not buy a movie;
  • The “Movie Shopper” – a subscriber who buys and watches a VOD movie after browsing movie information and watching trailers;
  • The “Movie Quick Buyer” – a subscriber who performs a search for a known movie and then watches it in VOD.

The benchmark concurrently simulated 30,000 TV zappers, 20,000 TV watchers, 2900 movie browsers, 7800 movie shoppers, and 3600 movie quick buyers. This resulted in a total concurrency rate of 64.3% (about 64,300 concurrent subscribers), and took into account a peak VOD streaming rate of 10%. During the benchmark, the subscribers performed an average of 29,000 activities per minute. The entire subscriber population was simulated using the WebLoad stress testing tool, and individual subscribers were tested on real set-top-boxes.

The Oracle database was pre-populated with heavy volume prior to starting the benchmark in order to simulate a real commercial environment. It contained over 35,000,000 rows, divided into:

  • 100,000 subscriber records;
  • 500 VOD movies meta-data;
  • 200 TV channels;
  • 200,000 TV programs (an average of 1000 programs per channel);
  • 2,000,000 open VOD tickets (an average of 20 open tickets per subscriber, which takes into account movie and TV-series subscriptions);
  • 2,000,000 VOD bookmarks (an average of 20 bookmarks per subscriber);
  • 20,000,000 subscriptions to channels (an average of 200 channels per subscriber);
  • 1,100,000 group subscriptions (an average of 11 groups per subscriber) – these subscriptions enable the RiGHTv personalization features;
  • A movie order history of 10,000,000 movies.

The benchmark results were as follows:

  • Total average response time for subscriber common activities (including UI rendering on the set-top-box) was 0.4 seconds. Typical response times varied between 0.2 seconds and 1.3 seconds, depending on the complexity of the page and the amount of data loaded.
  • The average round-trip (local network and server) response time for subscriber common activities (such as browsing the EPG or movie information) was 0.004 seconds;
  • The average round-trip response time for complex activities (such as ordering a movie or performing a customized search) was 0.561 seconds.

The benchmark was conducted on a high-availability Telco-grade configuration based on Oracle software, Sun servers and EMC2 storage. The tested platform included:

  • A database active/passive cluster, composed of two four-way Sun Fire V480 servers, running Oracle9i Database and Veritas Foundation Suite HA;
  • An EMC2 CLARiiON CX400 storage server;
  • Four two-way Sun Fire V240 servers, running Oracle 9iAS application server and Oracle Web Cache;
  • Dual Cisco CSS-11154 load balancers configured for stateful packet inspection, and two Cisco Catalyst 2950 switches;
  • RadView WebLOAD stress testing tool, running on HP ProLiant two-way servers;
  • Integrity Systems OnGuard monitoring tool.

“Our focus at Orca Interactive has always been creating a Telco-grade platform ready for delivering television services to hundreds of thousands of subscribers,” said Dotan Naveh, Vice President of Research and Development for Orca Interactive. “This benchmark demonstrates RiGHTv’s inherent scalability, performance and availability. The benchmark was performed on an economical platform and fully utilized our product’s ability to scale effectively on entry-level servers; we succeeded in demonstrating near linear scalability and the ability to serve a large subscriber base from a single system at a very attractive cost-per-subscriber. The Oracle platform allowed us to achieve near liner scalability with great result on a small server.”

RiGHTv is based on the Oracle platform, and combines the Oracle Database, Oracle9i Application Server running the OC4J container, Oracle Web Cache, and Oracle TopLink, an object-relational mapping tool. It utilizes advanced Oracle features such as Advanced Queuing, Oracle Text, OC4J Clustering, personalization features in Web Cache and XML-based features.

“Orca Interactive has an extremely professional team with a very comprehensive knowledge of building a Telco-grade product,” said Tim Payne, Senior Director, Oracle Technology Europe Middle East and Africa. “In this benchmark, they demonstrated their ability to serve very large numbers of subscribers in very demanding installations. This kind of environment requires a very capable software technology to provide proper service to

customers, and Oracle has demonstrated here, as so often, that its portfolio is the best at delivering this.”

Oracle is a registered trademark of Oracle Corporation and/or its affiliates. Other product names and logos mentioned herein may be trademarks and/or registered trademarks of other third parties.

About Orca Interactive

Orca Interactive, a member of the Emblaze Group (LSE: BLZ), is a leading provider of middleware solution to enable xDSL and FTTx operators to offer enhanced entertainment services such as broadcast TV, video-on-demand and interactive services. Our applications deliver compelling and differentiated services to maximize the revenue stream of the operators. Orca’s user-friendly, end-to-end applications enable delivery and management of VOD, TV channels, EPG, NVOD, Pay-Per-View and e-commerce for related merchandise.

Orca Interactive has formed strategic partnerships with BitBand, GooMe, ECI, HP, Kasenna, Kreatel, Microsoft, nCUBE, NDS, Nokia, Optibase, Pace, Samsung and more. www.orcainteractive.com

The Emblaze Group (Emblaze LTD)

The Emblaze group of companies shares a common vision to lead the market transformation to rich media personal communication.

The group consists of four companies: Emblaze Systems, a leading provider of media centric end-to-end solutions for wireless multimedia; Orca Interactive, a global market leader in the development of highly scalable solutions for commercial iTV services; Emblaze Semiconductor, a fabless IC company specializing in highly integrated digital multimedia chips for telecommunication, consumer and security markets; and AlphaCell, a wireless rich media smart phone design house. Emblaze Ltd is a global company with offices in Europe, America, Asia Pacific and the Middle East. www.emblaze.com

Press contact:

Jennifer Hicks
INK Communications & Design
206-664-0379 ext. 2 This email address is being protected from spambots. You need JavaScript enabled to view it.

 

Orca and SeaChange Team for Video-On-Demand Opportunities in Cable and Telecom Markets

Orca and SeaChange Team for Video-On-Demand Opportunities in Cable and Telecom Markets

May 18, 2004
 
 

RAA’ANANA, Israel and MAYNARD - May 18, 2004 - Orca Interactive, a member of the Emblaze Group (LSE: BLZ) and SeaChange International (Nasdaq: SEAC) announced today an agreement for sales and marketing activities to target VOD (video on demand) opportunities in the global telecom market and with cable television operators outside North America. The companies will jointly market the SeaChange VOD system integrated with Orca’s middleware as a complete platform supporting an array of on-demand services.

The fault-resilient SeaChange VOD system supports MPEG-2 and MPEG-4 streams and advanced codecs, including H.264 and Microsoft Windows Media 9, for streaming on-demand movies and television programs over DSL, FTTH networks and HFC cable networks. The SeaChange VOD System, integrated with Orca’s RiGHTv telco-grade middleware -- RiGHTv™ XVOD (eXtended Video on Demand) and RiGHTv™ XBIP (eXtended Broadcast over IP) middleware, delivers and manages enhanced entertainment services such as movies and other programming on-demand, live channels, Electronic Program Guides, near VOD and PVR.

“SeaChange is clearly the global market leader for VOD solutions and is fully engaged in the international market for on-demand television. We are proud that our middleware software has been selected by SeaChange to be integrated into their solution,” said Yosi Glick, Vice President for Marketing and Business Development, Orca Interactive. “Orca will work globally with SeaChange to win VOD deals”.

“SeaChange and Orca are focused on enabling more television operators to deploy on-demand services in a wider variety of settings,” said Yvette Kanouff, Corporate Vice President, Strategic Planning. “The flexibility and open systems architecture of the VOD System continues to ensure our customers’ ability to take advantage of further interactive television advancements such as Orca’s middleware.”

About SeaChange International

SeaChange drives the on-demand business with highly automated and fault-resilient digital video systems. Today, SeaChange VOD Systems provide approximately 1,000,000 on-demand streams in over 100 deployments, including 17 of the top 25 television markets, for North America's largest television operators including Adelphia, Cablevision, Comcast, Cox Communications, Insight, Mediacom, RCN, Rogers and Time Warner Cable.

At the NCTA’s National Show (booth 3147) in May and Supercomm (booth 28129) in June, SeaChange’s Digital Television Truck demonstrated the open systems and software that automate on-demand services and extend revenue generating capacity. Cable and telco operators, programmers and content producers were able to further explore VOD amid an array of settop/software combinations in the Truck’s on-board headend. Among National Show highlights: Real-time content recording, DVD-on-demand; advertising in VOD streams; High Definition programming on-demand; and VOD over IP networks.

SeaChange provides digital video systems that are changing television. Its powerful server and software systems enable television operators to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. With its Emmy-winning MediaCluster technology, thousands of SeaChange systems are helping broadband, broadcast and satellite television companies to streamline operations, expand services and increase revenues. SeaChange is headquartered in Maynard, Massachusetts and has product development, support and sales offices throughout the world. Visit www.schange.com.

# # #

About Orca Interactive

Orca Interactive, a member of the Emblaze Group (LSE: BLZ), is a leading provider of a middleware solution that enables xDSL and FTTx operators to offer enhanced entertainment services such as broadcast TV, video-on-demand and interactive services. Our applications deliver compelling and differentiated services to maximize the revenue stream of the operators. Orca’s user-friendly, end-to-end applications are designed to deliver and manage VOD, TV channels, EPG, NVOD, Pay-Per-View and e-commerce for related merchandise.

Orca Interactive has formed strategic partnerships with BitBand, GooMe, ECI, HP, Kasenna, Kreatel, Microsoft, nCUBE, NDS, Nokia, Optibase, Pace and Samsung. www.orcainteractive.com

The Emblaze Group (Emblaze LTD)

The Emblaze group companies share a common vision to lead the market transformation to rich-media personal communication.

The group consists of four companies: Emblaze Systems, a leading provider of media-centric end-to-end solutions for wireless multimedia; Orca Interactive, a global market leader in the development of highly scalable solutions for commercial iTV services; Emblaze Semiconductor, a fabless IC company specializing in highly integrated digital multimedia chips for telecommunication, consumer and security markets; and Emblaze Mobile, a wireless, rich-media, smart phone design house. Emblaze Ltd is a global company with offices in Europe, America, Asia Pacific and the Middle East. www.emblaze.com

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Press contacts:

John Coulbourn
SeaChange International Inc.
+1-978-897-0100 x3098
This email address is being protected from spambots. You need JavaScript enabled to view it.

Yosi Glick
Orca Interactive
+972-9-7699425
This email address is being protected from spambots. You need JavaScript enabled to view it.